Work At Home Adventures

My client, Lydia Ramsey, of Manners That Sell has a great new issue of her newsletter covering business etiquette tips for social media.  I did the research so I know the tips are good.  Read it (and bookmark it) at http://mts.typepad.com/blog/2009/08/the-top-twelve-business-etiquette-tips-for-social-media.html

Quick-Start Secrets to 3 New Clients This Month: My Fastest, Easiest and Most Practical No-Brainer Method That Will Show You Exactly How To Bring In New Clients Within 30 Days! by Fabienne Fredrickson is absolutely a must have resource.

Fabienne Fredrickson, founder of ClientAttraction.com and creator of The Client Attraction Home Study System™.  She is also the author of “The Secrets of Networkers™”, Client Attraction Marketing and Mindset Breakthroughs Workshop-in-a-Box 2008 and “Quick-Start Secrets to 3 New Clients This Month”.

Fabienne is known for combining her own unique blend of innovative and no-fluff strategies that really work with compassion for small businesses owners because she has been where they are.  She has a unique ability to help people who’ve never had real success to take immediate action to produce a full practice in record time.

Fabienne publishes one of the best newsletters on client attraction in my opinion. I have been a happy subscriber for many years and recommend you subscribe by visiting her web site.. I have been reluctant to invest in her full client attraction system but when she recently published this special report I jumped on it.

This report is for people who need to:

·  Attract 3 (or more) new clients quickly.
·  Make more money this month.
·  Sell more of your products.
·  Build their e-zine list.
·  Create a system to use every day to generate more money.

Quick Start Secrets is not about marketing your business to get more customers. It is about attracting new customers. If you are a fan of “The Secret” you will absolutely love this special report.  Fabienne uses the following components of the Law of Attraction:

1) Create the thought.
2) Soak in the feeling.
3) Take action.
4) Be grateful.

Many people have written on the subject of the Law of Attraction but no one teaches you how to use this Law to attract new clients.  Fabienne has been attracting clients using this method and her marketing systems to keep a full practice.

What I loved most about this special report is the warm and caring voice in which it is written, the simplicity of the writing and the step-by-step instructions on implementing the process for readers.

I began to apply what I learned to my Virtual Assistant practices and have already gained three new clients.  Fabienne introduced me to several new methods of using the Law of Attraction and  I use her methods when I need them.

Quick-Start Secrets to 3 New Clients This Month: My Fastest, Easiest and Most Practical No-Brainer Method That Will Show You Exactly How To Bring In New Clients Within 30 Days! is available at
http://www.clientattraction.com/quickstartsecrets.htm

Once upon a time, in 1969, there was a young woman who had a dream of starting her own company.  She had ideas, talent and work ethic to spare but what she didn’t have was cash.  After careful research she found that marketing would cost more than all the other aspects of her business combined.  Out came the credit cards, family loans and savings.  After a few months the woman realized that she had mortgaged her future to the hilt and she still couldn’t make enough money to buy her way out of debt.  Sadly, she closed up shop and went back to a job she hated at an uncaring corporation.

Fast-forward thirty years and meet a young man working at an insurance company who dreamed of starting his own small business as a financial planner.  He had the education and experience but what he didn’t have was cash.  The year is 1999 and after a few weeks of research the young man realized that marketing and promotion were vital to the success of his business.  However, the young man knew about a magical method of promotion that wasn’t available to the young woman in 1969.  What was the magical method he used to start his business part-time and build it into a full-time thriving practice after six months?   The answer, of course, is the internet!

It’s true that the internet seems like a capricious magician that selectively waves a magic wand over some small businesses.  However, the reasons for this became glaringly clear to the young man after he completed his research.  He discovered that success is garnered by avoiding scams such as “business opportunities” that seem too good to be true.  In addition to hard work and patience he stayed away from spam, Free For All Links (FFAs), pyramid schemes, network marketing, sweepstakes and investment fraud.

The young man developed a marketing plan focusing on the internet and after six months he found the following free or nearly free strategies worked best:

Press Releases – Particularly helpful if the release is tied to an upcoming holiday or a recent event.

Creating Content – Offering articles and case studies is by far the most reliable way to find clients and brand yourself as an expert in your field.

Book Reviews – Some on-line books stores like Amazon.com allow you to post reviews of books you’ve read.  These reviews will be tied to an “About Me” page that can include information about you and your business and your URL.

Forums – Joining forums that cover your area of expertise is a good move.  Help people by answering questions about your topic and include your URL in your signature.

Testimonials – Wise marketers ask every existing client for testimonials to be used on their website and/or printed marketing material.

Newsletters – Keeping in touch with customers and prospects with an on-line e-zine is a good way to build a steady stream of loyal clients.

Teleseminars – A small investment in a bridge line allows a group of people to sign up for a free or fee based seminar on your area of expertise.

Referrals – Proactively asking clients for referrals works better if they are offered a discount on products or services in return.

Solo E-zine Ads – Solo ads are an advertisement or article sent by itself to a list of newsletter readers.  Many solo ads are competitively priced and offer a generous amount of room for your message.

The young man learned a lesson that we can all appreciate.  There is no “get rich quick schemes” that work on or off-line.  The only way to prosper hasn’t changed over time… build client relationships with hard work and excellent customer service.  Cultivate patience and find your own internet magic by following in the footsteps of the young man.

Work At Home Mom And Dad blog is hosting the Work At Home Family Carnival this month.  For those who don’t know… a blog carnival is a set of links to the best blog posts on a particular topic.  In this case the topic is working at home.  I highly recommend you visit the carnival at http://workathomemom-dad.blogspot.com/2009/08/work-at-home-family-carnival-august-24.html because there are some really helpful posts there!

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