Work At Home Adventures » Clients

Target Audience: Who Is Your Ideal Client?

editor — Mon, 01 Mar 2010 03:44:37 +0000

Your target audience consists of the people and businesses that are most likely to need and want what you have to sell. Before you create a marketing plan for your business, it is critical that you define your target audience and create an ideal client profile so you can attract this audience with your marketing. Once you have identified your target audience and ideal clients you will find it so much easier to design your marketing plan around their identity and their needs.

Some of the questions you may want to ask when defining your ideal client are listed below. Not all questions will be applicable to your ideal client, so pick and choose the questions based on your needs.

* What is his or her age?
* What is his or her gender?
* What is his or her marital status and do they have children?
* Where do they live?
* What is his or her income?
* What is his or her educational level?
* What is his or her hobbies?
* Is this person involved in any organized sport?
* Does this person own a business?
* In what industry is his or her business?
* Is his or her business located in their home?
* How big is his or her business?
* What is his or her annual revenue?
* How long have they been in business?
* Who is his or her ideal client and do you know how to reach them?
* What tasks and issues does this person hate to deal with?
* What problems does this person have?
* How can you solve these problems?
* Will this person pay for what you offer?
* Has this person worked with someone like you before?
* Where can you find him or her?
* Does this person belong to any organization such as a trade association or volunteer group?
* Do they read any industry or entertainment publications?

Once you have answered the questions and created the ideal client profile, then you incorporate this information into your website and other marketing materials. You’ll waste less time looking for clients, and when you find them they will be more likely to hire you. Ideal clients will inspire you, make you feel confident, pay you what you’re worth, praise you, and refer other clients to you without being asked.

Another way of defining your ideal client is to look at past and present clients. Which of these clients did you enjoy working with the most? Pull those client files and list their characteristics based on the questions above. To help you concentrate on which marketing methods worked best in the past, client attraction mentor Fabienne Fredrickson, recommends you ask how your favorite clients found you.

Perhaps the most important benefit of this process is that you will be empowered to fire clients who drive you to distraction, and you will not waste time trying to get an unsuitable client to sign a contract with you! You deserve to work with clients who bring out the best in you—so don’t be shy, and get started on finding your ideal client!

Now, I would like you to discover the benefits of having a marketing assistant to help you profile your ideal client, and then help you determine how to find them. For more information on this and other marketing services offered by Bonnie Jo Davis, visit http://www.your-marketing-assistant.com.

Fabienne Fredrickson of Client Attraction Reveals The Advanced Marketing and Mindset Secrets of Highly Successful Entrepreneurs

editor — Wed, 20 Jan 2010 22:57:01 +0000

Are you looking to know the untold marketing and mindset secrets of highly successful entrepreneurs? You’re not the only one. I wanted the same thing until I started working with Fabienne Fredrickson and she is helping me become a successful business owner.

In fact, there are lots of entrepreneurs out there looking for solid marketing and mindset strategies, to get more clients and make more, just like you.

Fabienne Fredrickson, The Client Attraction Mentor, is hosting a no-charge 90-minute content-filled coaching call where she’ll share her proven system for attracting ALL the clients you need and want.

It’s all happening Wednesday January 27th at 8pm EST. Will you join me? I can’t wait to see what she shares (she always gives so much).

Fabienne has the secrets to attracting your ideal customer time after time. I suggest you register for the call today as it will fill up fast!

WAHM.com Work At Home Job Listings

editor — Wed, 28 Oct 2009 17:44:30 +0000

I get most of my Virtual Assistant clients via word of mouth referrals but every so often when I have a slot to fill I visit a few sites that offer work at home job listings. WAHM.com is one of them. This site is frequently updated and shares my philosophy that you should not pay for a work at home job.

Visit WAHM.com today!

Lessons In The Art Of The Meal

editor — Tue, 15 Sep 2009 20:09:34 +0000

Writer Peter King reviews dining etiquette training available online and on DVD. He featured a product by my client, Lydia Ramsey, that I think would be fabulous for small business owners who wine and dine clients and anyone who attends networking events where food is served. You can read the article at the Wall Street Journal and you can find the dining DVD at Manners That Sell.

Review: Quick-Start Secrets to 3 New Clients This Month

editor — Sun, 30 Aug 2009 00:26:07 +0000

Quick-Start Secrets to 3 New Clients This Month: My Fastest, Easiest and Most Practical No-Brainer Method That Will Show You Exactly How To Bring In New Clients Within 30 Days! by Fabienne Fredrickson is absolutely a must have resource.

Fabienne Fredrickson, founder of ClientAttraction.com and creator of The Client Attraction Home Study System™. She is also the author of “The Secrets of Networkers™”, Client Attraction Marketing and Mindset Breakthroughs Workshop-in-a-Box 2008 and “Quick-Start Secrets to 3 New Clients This Month”.

Fabienne is known for combining her own unique blend of innovative and no-fluff strategies that really work with compassion for small businesses owners because she has been where they are. She has a unique ability to help people who’ve never had real success to take immediate action to produce a full practice in record time.

Fabienne publishes one of the best newsletters on client attraction in my opinion. I have been a happy subscriber for many years and recommend you subscribe by visiting her web site.. I have been reluctant to invest in her full client attraction system but when she recently published this special report I jumped on it.

This report is for people who need to:

· Attract 3 (or more) new clients quickly.
· Make more money this month.
· Sell more of your products.
· Build their e-zine list.
· Create a system to use every day to generate more money.

Quick Start Secrets is not about marketing your business to get more customers. It is about attracting new customers. If you are a fan of “The Secret” you will absolutely love this special report. Fabienne uses the following components of the Law of Attraction:

1) Create the thought.
2) Soak in the feeling.
3) Take action.
4) Be grateful.

Many people have written on the subject of the Law of Attraction but no one teaches you how to use this Law to attract new clients. Fabienne has been attracting clients using this method and her marketing systems to keep a full practice.

What I loved most about this special report is the warm and caring voice in which it is written, the simplicity of the writing and the step-by-step instructions on implementing the process for readers.

I began to apply what I learned to my Virtual Assistant practices and have already gained three new clients. Fabienne introduced me to several new methods of using the Law of Attraction and I use her methods when I need them.

Quick-Start Secrets to 3 New Clients This Month: My Fastest, Easiest and Most Practical No-Brainer Method That Will Show You Exactly How To Bring In New Clients Within 30 Days! is available at
http://www.clientattraction.com/quickstartsecrets.htm